Client Results

IRS Debt Free: a rebrand needed a new site, and two appointments were booked within a day of launch

Madelyn Vidal rebranded her tax resolution business and needed a website built around the clients she actually wants. Here is what changed once Agentic Growth Engine built it.

“The next day, maybe even hours after the website launched, I had two booked appointments from there.”

Madelyn Vidal, owner, IRS Debt Free

The situation

Andy built Madelyn’s original website about six years ago. When she rebranded IRS Debt Free, the website had to be redone, and she came back to Agentic Growth Engine for it. A lot had changed since the first build, and in her words, it was time.

A new look alone does not bring in clients. The site needed to reach the right people and get found, and that starts with knowing exactly who those people are.

What we did

Every build starts with a detailed intake questionnaire. Andy asked Madelyn very specific questions about who she wanted to reach and what her ideal client looks like. That input is what makes the site custom instead of a template, and it shaped the back end of the build, including the keywords that bring traffic in.

The site is built to follow AEO best practices: the right pages with the right content, structured so AI engines can find, understand and recommend her business. After a few rounds of tweaks back and forth with Madelyn, the site launched.

Results vary by business and market, but a proper build designed around the ideal client and around how people now search is what makes outcomes like this possible.

The results

Questions about this project

Why did a rebrand call for a new website?

When Madelyn rebranded IRS Debt Free, the website had to be redone. A lot had changed since the first build six years earlier, and the new site needed to reach the right clients and get found.

How does the intake questionnaire shape the build?

Every build starts with a detailed questionnaire about who the client wants to reach and what the ideal client looks like. That input makes the site custom instead of a template, and it shapes the back end of the build, including the keywords that bring traffic in.

Will every client see results like two appointments in a day?

No. Results vary by business and market. A build designed around the ideal client and around how people now search is what makes outcomes like this possible.

Get results like these for your business

Start with the free 30-point visibility audit. It shows where your site stands today and what the system would fix first.

Results vary by business, market, and how fully you engage the process.

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